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❌ Before: Ineffective Online Presence
- Generic website that doesn't speak to specific client needs
- Difficulty showcasing technical expertise and project complexity
- No clear path for potential clients to take action
- Mobile-unfriendly portfolio presentations
- Ineffective lead capture for high-value services
✅ After: Professional Landing Page Strategy
- Targeted messaging for commercial, residential, or infrastructure clients
- Interactive project galleries that demonstrate technical capabilities
- Clear call-to-actions for consultations and RFPs
- Mobile-optimized design that showcases blueprints and renderings
- Structured lead capture for qualified project inquiries
Final Summary: Key Takeaways
- Specialized Wix templates outperform generic designs for AEC firms
- Project galleries with technical details convert better than simple portfolios
- Structured contact forms with service selection increase lead quality
- Mobile optimization is critical for clients reviewing projects on-site
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